Project Success Stories
Compelling Google PPC landing page converts at 30% +
The result was a cost/click below 40 cents, with more than 30% of the landing page visitors converting to sales inquiries. Even better, a healthy proportion went on to request an enterprise analysis.
We helped this leading financial outsourcing firm launch its procurement services practice with a Google pay-per-click campaign featuring a free “Procurement Savings Guide” that we helped author.
Then we came up with 12 tantalizing reasons to request the Guide.
The result was a cost/click below 40 cents, with more than 30% of the landing page visitors converting to sales inquiries. Even better, a healthy proportion went on to request an enterprise analysis.
| Procurement Savings Guide Free 11-page guide: Slash overhead 20% with procurement best practices www.gellerco.com/procurement |
This landing page delivered qualified inquiries at a 30%+ conversion rate.
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